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Hub Group Anniversary

Hub group, a Fortune 1000 company and transportation management titan, sought support in promoting its 50th anniversary milestone. The $4 billion company tapped Walker Sands for this project, looking for a way to celebrate its past while building excitement for "The Way Ahead."

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With a tight two-month timeline for all deliverables, we hit the ground running with a data-driven "And Counting" concept. As the copywriter for this project, I translated this direction across assets, including a video outline, interactive microsite and ads that spanned print and digital channels.

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Collaborators: Stephanie Flores (designer), Ali Knutson (designer), Allie O'Keeffe (motion designer), Ann Hagner (creative director)

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"I’m not a marketer but I’ve seen my fair share of marketing campaigns. I just think this is so good, clear and simple. It just does really well in positioning Hub Group the right way." 
 
-Hub Group board member
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